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Organization's Own Description:
Burson-Marsteller is a leading global public relations and communications firm. Our strategic insights and innovative programming build and sustain strong corporate and brand reputations. We provide our clients with counsel and program development across the spectrum of public relations, public affairs, digital media, advertising, and other communications services. Our clients are global companies, industry associations, professional services firms, governments, and other large organizations.
Clients often engage Burson-Marsteller when the stakes are high: during a crisis, a brand launch or any period of fundamental change or transition. They come to us needing sophisticated communications campaigns built on knowledge, research and industry insights. Most of all, clients come to us for our proven ability to communicate effectively with their most critical audiences and stakeholders. We develop client programs using an Evidence-Based Communications approach.
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